April Fools 2026

1 04 2026

And we’re back!

There’d been a few people online saying people shouldn’t do April Fools this year due to the state of the world, but I’d argue that that’s exactly why we need it, something fun and creative to lift our spirits, and I’m pleased to report, there’s some good stuff out there this year, numbers don’t seem to have reduced at all.

The last couple of days have had so many brands having a laugh at the expense of the great KitKat robbery, (both in the comments on that post, and in their own posts, which have been very enjoyable, but not April fools as such! I’ve had to skirt around a lot of them this morning!

It does feel more and more that there are 2 tiers of these posts these days, those that have put in real thought and come up with something clever and innovative, and those who’ve just launched a new flavour of something. I’ve put it all in this year, but I do thing unless it’s something clever about the new range of perfumes/candles/icecreams, next year they might get omitted, cos this list is LONGGG…

Also, it’s worth pointing out these aren’t in any particular order, just how I stumbled across them, so the quality is mixed throughout, some real gems scattered all the way through.

As per usual, I’m sure I’ll discover more stuff after midday as there’s just too much to cover in 3 hours (and they have flown this morning!), so I’ll post updates at the bottom later if that’s the case.

As has become traditional, there’s a short note under each post incase they delete them later… happy reading 😊

RyanAir actually went early and posted last night that their social media communications were going to become more corporate and professional.

Iceland also went early on Tuesday evening with their tear and share Darlic bread

Bothy Threads selling fully stocked actual craft sheds

National Trust offering a birdsong translation service in Wales

Bath Assembly rooms find new book “Elegance and Expectations” from Jane Austen

Caffe Nero launching new locations from old phone boxes

Subway launching gels for marathon running

PG Tips emergency tea that boils in 10 seconds from the push of a button

Eastenders are filming an episode from the point of view of the Queen Victoria bust

Poundland announce PoundlandAI

Tesco are selling giant boiled eggs like Easter eggs

Easyjet reveal a statue of Jane from Airline

Must Have Ideas launch super smart mug for tea

Dominos and Pot Noodle collaborate on a pot noodle pizza

Dunelm launch swanky new cat bed that looks remarkably like a cardboard box

Ikea launch meatball lollipops

Krispy Kreme launch Kolin the Caterpillar cake made of doughnuts

Sodastream backpack

Surrey Police bobby pins

Ordnance Survey announce a new Grid North

Heinz announce Matcha Mayo, though this really feels like it could be real

Sacla pasta pot ice creams

Greenbelt announce new location of Gloucester Services

Lidl are selling pastry crumbs

Frankie and Bennys are selling space food

Yorkshire Tea are selling mugs made out of biscuits

Beefeater selling a 74 patty burger

Pizza Hut vertical pizza box

British Transport Police trialling AI patrol bots

Square strawberries from Cammas Hall fruit farm

Cake drive through at a cafe in Liverpool

Warburtons and Only Curls collaborate on a curl serum using crusts

Wilkos scratch and sniff wallpaper

National Express launch on board kareoke system

Asda armchair trolleys

Heinz weanbot robot vacuum cleaner

Marlow recognises potholes as local heritage assets

Devonwick candles launch new fish and chips scent

West Midlands Ambulance Service launching AI paramedics

Wildlife hospital launching translation technology

Sweet Reviews announce Heinz chocolate spaghetti

Samsung NZ are selling Earring buds

Uber boat first aerial route

COOK selling their own range of ready made and then frozen teas

Terry’s chocolate orange emergency segment phone case

Quorn Easter picnic egg

Silver Spoon pickle flavour icing sugar

Nescafe and Rowse coffee honey

Vimto sip straws

Golden Syrup chocolate bars

Hole free bagels from NYBakery

Fussy marmite scented deodorant

Timpsons escape room

Bella Italia garlic bread gelato

Decades after the teasmade, Swan bring out the toastmade

Boots de-pollenator to help hayfever sufferers

Golden Wonder super sour flavour

TUI launch plane food pop up shop

Screwfix glow in the dark screws

Vue cinema candle range

Little Tikes Cozy Coupe vacuum cleaner

Ikea Malaysia have brought out a meatball bath bomb

Home Bargains loyalty card, with slightly odd benefits

Vaseline blue lip gloss

Seabrook sea-through crisps

Henry Hoover isn’t going to smile anymore, there’ll be all sorts of expressions

Whittards phone case emergency teabag holder

Divine Good Vibes chocolate infused with positive affirmations

Lily’s kitchen perfumes

Legaldi

New Easter egg ideas from Sainsburys

TGI Fridays mozzerella stick scented candle

BMW launch the indicator!!!!

Scrub daddy fingers

Currys launch sniff tester to see if your clothes need a wash

Lego launch a car

Volkswagen canary blindspot monitor

Branston pickle filled Easter eggs

Vegetable flavour mentos

Muller and Kingsmill collaborate on Crusty Corners…

Count Bin-Face has joined ReformUK

MetOffice perfume that smells of rain

Dishmatic chocolate refillable handle

Farady delivering this year’s RI Christmas lectures via AI

Longleat’s zebras have laid eggs!

Tictac lip balm

Maldon salted caramel sea salt flakes

Russell Hobbs kareoke toaster

Jet2Holidays staff will look after your pets while you’re away

Uber underwater taxis

Gressingham duck ice cream

TSB launching furry bank cards

Paddington claims to have a new favourite sandwich filling

Wickes launch Lunar Panels, like solar, but nocturnal

RSPCA name seagulls as the UKs favourite bird

Skoda have dog washing accessory fitted to cars

Kentucky Fried Carrots

Strawberry Matcha Capri Sun

Sweetzone fizzy brussel sprouts

Boden washing powder to target stripes

Bluewater Shopping’s lake has turned blue

Whitehill Park pool closure due to rubber ducks refusing to leave

Godstone Farm has pink lambs to match the blossom

Lakeside have a new Blockbuster store opening

And lastly, a few links that just wouldn’t embed into wordpress, no matter how many times I tried!

Discoveries since midday

Fitsteps heels classes

Lemon & Jinja introduce a browsing fee

York Uni switch graduation hats for LongBoi hats

Hornby launch OnlyTrains app

Toddler snacking jacket from My Little Piccolo

Scalextric helping in roll out of guided motorways

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